The secret to the Nintendo Wii's success is that the game has been designed and marketed with family's in mind. From the very start the Wii had to be family friendly. The Wii has achieved what many game consoles failed to do before it. The whole family enjoys the game. Dads, moms, grandparents and children. The Wii has found a way to bridge the generation gap.
If you bundle the items in packages it will save a lot of money. Compared to buying individual games packages are much cheaper. Sometimes free accesories are used as a motivation for buying packages.
Source:
http://www.wizkids.com/general/the-reason-for-nintendo-wiis-success-168/
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